We have over two decades of experience working with businesses and products to raise awareness and create opportunities for conversions. The vast opportunities for marketing in the digital space and the constant need to establish yourself or your business as a brand in your market have evolved. Algorithms, platforms, design, and your customer needs change. The question is, will you be ready to capitalize on these opportunities or will they set you back?
CEO Digital Marketing &
Claire has been working in marketing and public relations for over 20 years. She speaks regularly to audiences around the country about digital marketing and publicity, and she has appeared in and on many media outlets including Today. Claire attended Rutgers Business School where she received an M.S. in Digital Marketing. She is constantly looking to enrich her knowledge and experience to stay on the cutting edge of media strategy, marketing and brand strategy.
Digital PR &
Sonya is a graduate of Rutgers University with a degree in Psychology and Art History. With a plethora of work experience ranging from customer service to tech-oriented jobs, they have found a happy medium as a Digital PR & Marketing Associate at McKinney Media Group. When not at the office, they enjoy drawing, playing Dungeons & Dragons, and listening to horror podcasts.
Social Media Marketing &
Grace is a graduate of Monmouth University with a degree in Marketing and a minor in Graphic Design. Being passionate about merging creative ideas with the power of marketing, she has had a variety of opportunities to apply her skills in social media marketing and design, and content writing and creation. Outside of work, she enjoys reading, making art, and listening to true crime podcasts.
We have first-hand experience building our own businesses as well as representing thought leaders, business brands, film companies, publishers, and products in an increasingly crowded marketplace. With ecommerce and digital marketing, the opportunities for many businesses have grown exponentially, while others are struggling to stay on top of what they need to do to succeed.
We know that small businesses face competitive challenges and they often do not have the big marketing teams to implement big marketing plans. We make things manageable by starting with building an effective brand strategy that will show you what your unique contribution is to the marketplace. Then we create a strategic communications plan that is based on what you need and what you can successfully implement. We can consult and train you or your staff, or we can provide a variety of services including content marketing, social media marketing, writing, digital advertising, analytics, and media relations to help you meet your goals and objectives.